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  • influence-the-psychology-of-persuasion influence-the-psychology-of-persuasion

Influence : The Psychology of Persuasion

Ikhtisar Cepat

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Harga Normal: Rp360.826,00

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Detail

"Influence", the classic book on persuasion, explains the psychology of why people say "yes" - and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader - and how to defend yourself against them. Perfect for people in all walks of life, the principles of "Influence" will move you toward profound personal change and act as a driving force for your success.

Informasi Tambahan

Penulis Robert B. Cialdini
Penerbit HarperCollins Publishers Inc
ISBN N / A
Format Softcover
Bahasa Inggris
Tanggal Terbit 6-Jul-11
Jumlah Halaman 336
Harga Promo Rp260.826,00